Redefining New York’s Oldest Neighborhood

Food Lab 20 Award winning chefs -> 10 Experiential menus -> 2 Amazing summers 2 Seasons of a pop-up restaurant featuring the worlds best chefs and their exclusive 2 week only menus.
Rosio Sanchez (Noma), Wylie Dufresne, Jessica Koslow,Dale Talde, Hugh Acheson and more. Branding, visual language, advertising, paid social content and soft architecture.

Visual Identity. Partnerships. Advertising. Experiential Design. Social.

5/6

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“THE DOWNTOWN
FOOD EVENT
OF THE YEAR”
Season 2
Time Out NY